Food & Cooking

Alternative Protein

Consumer Insights

Health & Nutrition

Industry Insights

Changing the Foodscape: 5 Perspectives from Industry Insiders

The foodscape around you can affect what and how much you to eat. Five industry experts share suggestions for changing the foodscape to empower healthier choices.

12 Things I've Learned from Being Plant Based for 12 Years

Insights, thoughts, and amusing anecdotes from 12 years of eating plant-based food.

Food Addictions: The Hidden Danger of Leading with Taste

Is the plant-based movement making people healthier—or perpetuating unhealthy habits and putting barriers in the way of change?

5 Plant-Based Brand Development Essentials, According to Experts

Appetite: The Downfall of the Alt Protein Movement?

Alternative protein claims to be a solution for humanity's meaty appetite. But the drive to mimic meat may support the societal narrative around meat eating rather than rewrite it.

Should Consumers Look to Big Food for Healthier Choices?

Who's responsible for healthy food choices: food manufacturers or consumers?

5 Plant-Based Messaging Tips to Reach (and Recruit) More Consumers

Can Flexitarians Save the World?

Let's Talk About Alt Protein and Appetites 🍴

Is it necessary to keep producing novel, tech-derived proteins when plants can serve as healthy protein sources without the need for modification?

Plant-Based vs. Whole-Food Plant-Based: It's a Plant Protein Smackdown 🥊

The scientific jury is still out on whether alternative proteins are actually healthy—especially when compared to whole plant foods.

Plant-Based Brands Miss Big Opportunities to Bolster Consumer Health 🥗

Food can be medicine, but consumers have strange ideas about what "medicine" means.

60% of Consumers Think Meat is More Nutritious Than Plants 🥩🥗

Consumers want to make healthier food choices, but many hesitate to eat more plants for fear of missing out on nutrients.

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